Celebrating a decade as ‘Cursor’

Celebrating a decade as ‘Cursor’

From humble beginnings to a thriving team...

Stylized hand with halftone dot pattern reaching toward yellow alarm clocks, with location pin markers in yellow, with the Artsgraphica and Cursor logos connected by a dotted path line, set against a light background with geometric grid elements
Stylized hand with halftone dot pattern reaching toward yellow alarm clocks, with location pin markers in yellow, with the Artsgraphica and Cursor logos connected by a dotted path line, set against a light background with geometric grid elements
Stylized hand with halftone dot pattern reaching toward yellow alarm clocks, with location pin markers in yellow, with the Artsgraphica and Cursor logos connected by a dotted path line, set against a light background with geometric grid elements

Daniel Westlake

25 November 2025

As we mark the 10-year anniversary of rebranding from Artsgraphica to Cursor, it's a moment to celebrate our journey, growth, and the meaningful relationships we've built along the way.

Cursor began its journey in 2002, founded by Dan in the humble setting of his sister’s old childhood bedroom! What started as a freelance web design endeavour quickly grew, with our first employee joining in 2006 and a relocation to Lincoln in 2010, bringing us closer to the university community. Our longest-standing employee, Jon, joined us in 2011, becoming a cornerstone of our development team.

In November 2015, driven by a vision to better reflect our technological prowess and the breadth of services we offer, we embraced a new identity: Cursor. This change was more than cosmetic; it symbolised our commitment to helping organisations work smarter online. Our name and visual identity evolved, but our dedication to creating impactful digital solutions remained steadfast.

Throughout our journey, we've garnered recognition for our innovative work, including winning the Lincolnshire Digital Business of the Year in 2015 and the Lincolnshire Digital Agency of the Year in 2019. These accolades reflect our team's hard work and our shared commitment to excellence.

Contemporary Boole Technology Centre building with white and yellow exterior, multiple windows, and landscaped grounds

Today, Cursor is a vibrant family-owned company based at the Boole Technology Centre, part of the Lincoln Science and Innovation Park. Our close-knit team of 10 is made up of talented individuals, each bringing unique skills and perspectives to the table. We are also grateful for the contributions of all our past team members who have played an integral role in shaping our success.

As we look to the future, we remain committed to building smarter relationships at scale and working closely with our wonderful clients to create agile, effective solutions. Here's to another decade of Cursor’s innovation, collaboration, and success!

Enjoy a fun video looking back at the design journey for our Cursor logo:

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