Supporting global sales of industrial turbochargers

Supporting global sales of industrial turbochargers

Showcasing an expanding product range to break into new markets

Showcasing an expanding product range to break into new markets

Laptop screen showing turbocharger data table
Laptop screen showing turbocharger data table

The client

A long-standing client, Napier Turbochargers have earned their reputation as world leaders in industrial turbocharger design, manufacture and support. 

In 2013, Napier became part of the Wabtec Corporation, a global provider of technology-based products and services primarily for the rail and transit industry. Cursor supported Napier during this transition, with the focus now moving to showcasing developments in their product range across different sectors.

Desktop computer screen displaying the Napier Turbochargers ebsite homepage
Desktop computer screen displaying the Napier Turbochargers ebsite homepage
Desktop computer screen displaying the Napier Turbochargers ebsite homepage

The opportunity

A refreshed website would not only present a better first impression to potential partners, it would also showcase Napier’s in-depth industry knowledge. Furthermore, it would open doors to exploring broader markets with their latest product offerings, including the NT2 (Two-Stage) range and Small Industrial Turbochargers (SIT).

Wireframe device testing
Wireframe device testing
Wireframe device testing

Wireframe device testing

Wireframe device testing

Laptop screen showing details of the NT1 Series turbocharger

The solution

Introduction of new market pages, confirming and highlighting expertise in each area

Introduction of new market pages, confirming and highlighting expertise in each area

Introduction of new market pages, confirming and highlighting expertise in each area

Showcase expanded product range from SIT to NT2

Showcase expanded product range from SIT to NT2

Showcase expanded product range from SIT to NT2

Display complex technical data in engaging and accessible way

Display complex technical data in engaging and accessible way

Display complex technical data in engaging and accessible way

Updated technical product information & spares finder

Updated technical product information & spares finder

Updated technical product information & spares finder

Improved, fully responsive website

Improved, fully responsive website

Improved, fully responsive website

Communicate global reach of service partners

Communicate global reach of service partners

Communicate global reach of service partners

Napier spare parts catalogue
Napier spare parts catalogue
Napier spare parts catalogue

Spare parts finder

Spare parts finder

Napier Turbochargers as a business has progressed through many owners and in all the recent iterations Cursor have been there for us supporting and developing our website for maximum impact with a professional approach to all the various IT demands.

Steve Hudson

Head of Sales & Marketing, Napier Turbochargers

Napier Turbochargers as a business has progressed through many owners and in all the recent iterations Cursor have been there for us supporting and developing our website for maximum impact with a professional approach to all the various IT demands.

Steve Hudson

Head of Sales & Marketing, Napier Turbochargers

Napier Turbochargers as a business has progressed through many owners and in all the recent iterations Cursor have been there for us supporting and developing our website for maximum impact with a professional approach to all the various IT demands.

Steve Hudson

Head of Sales & Marketing, Napier Turbochargers

Data graphs shown on mobile phone screen